Dan Bethelmy-Rada has been working to producing a hair care line that is all natural and one that is authentic. Bethelmy-Rada is the current President for Matrix and for two years he has been working on creating this natural product R.A.W. Bethelmy-Rada speaks on the challenges that he faced when coming up with R.A.W. The main reason why he came up with R.A.W is that there was a thirst in the market for all natural products. According to Bethelmy-Rada, consumers nowadays do not want products that are partly natural. They want products that are a hundred percent natural and that are environmentally friendly. This gave rise to R.A.W which is an authentic product by Matrix so that the demands of the consumers can be met. The R.A.W line has taken a holistic approach in that the products have minimal impact on the environment from their manufacture to their packaging.
Dan Bethelmy-Rada continues to explain that all the R.A.W products are made from biodegradable and effective ingredients and they do not co0ntain silicone, parabens or sulphates. Most of the ingredients that are used in these products are obtained from honey, plants, seaweeds, fungi, and minerals. The ingredients are sustainable, and they follow the principles of environmentally friendly products. The packaging of the R.A.W products consists of recycled plastic, for instance, the bottles for the shampoos. Achieving such a high level of naturalness proved to be challenging at one point for Dan Bethelmy-Rada and his team.
One challenge that they faced was meeting the costs that were required. For them to create products that could meet the standards of L’Oreal products, Dan Bethelmy-Rada and his team had to make a lot of investments. These investments were made to ensure that the packaging, production, and formulation of the products could meet criteria. A lot of trial tests were also conducted which in turn increased the cost. Time was also a big challenge because they struggled to meet deadlines while looking for the right products. For instance, acquiring clay was a problem, and most times it got contaminated during travel. The feedback after the launch is however excellent, and Bethelmy-Rada is pleased with the results.
Find out more about Dan Bethelmy-Rada: https://www.crunchbase.com/person/dan-bethelmy-rada
Papa John’s International, Inc. is the world’s third-largest pizza delivery Corporation. It has recently decided to change its leadership roles and has promoted a new Chief Executive Officer early in the year 2018. On January 1, 2018, Steve Ritchie was promoted to the new role of CEO for Papa John’s International, Inc. they have also launched a new campaign to promote diversity for its customers as a result of a recent drop in the sales for Papa John’s International, Inc. They posted a message on their social media stating that individuals expected more from Papa John’s and so they have promised to fulfill the promise of being better. It is the first advertising campaign that has been undertaken since the new CEO was appointed.
The financial outlook of Papa John’s International, Inc. in the year 2018 is not all that great. During the second 1:45 thousand and 18 it had experienced a decrease in sales of 6.1%. This is led to the desire to create changes within the company by the new chief executive officer Steve Ritchie. As a result of the dip in sales that Papa John’s International, Inc. is experiencing he has created a new diversity training program for the company’s employees and has also launched an intriguing social media campaign designed to increase customer relations. Steve Ritchie believes that he will be able to lead the company to a better future.
One of the key reasons that Steve Ritchie was elected to become the chief executive officer of Papa John’s International, Inc. is because he is an incredibly passionate man. He developed this passion because he has worked his way to the ranks of the company. He started at the very bottom working only as a customer service representative and has become the highest leader for the corporation. This is a rare occurrence in today’s society and it is incredibly important to note that he will be able to relate to the individuals who work for the company better than anyone else. Steve Ritchie believes that he will be able to create a new Papa John’s International, Inc. that is better and helps to serve the communities where its employees work and live.